White Elm Collective Leaf IconWhite Elm Collective

About White Elm Collective

Rooted in strategy since 2019. We are a collective of passionate digital marketers dedicated to helping your business flourish through transparent, impactful, and human-first creative solutions.

White Elm Collective team collaborating in a modern, bright office with plants

Our Mission: Your Sustainable Growth

Our mission is to empower businesses with effective digital marketing strategies that yield not just quick wins, but sustainable, long-term growth. We believe in building strong foundations (roots) that allow your online presence (branches) to expand and thrive authentically.

Our Core Values

  • Transparency

    Clear communication, honest reporting, and open collaboration. You'll always know what we're doing and why.

  • Measurable Impact

    Data-driven decisions and a relentless focus on results that matter to your bottom line.

  • Human-First Creativity

    Connecting with your audience on a human level through authentic storytelling and creative solutions.

Meet Our Core Team

The passionate individuals nurturing your brand's growth.

Aisha Khan, Founder & Lead Strategist at White Elm Collective
Aisha Khan

Founder & Lead Strategist

Aisha founded White Elm Collective with a vision to bring transparency and measurable impact to digital marketing. With over 10 years of experience, she's passionate about helping businesses grow their roots deep in solid strategy.

Rohan Patel, Head of SEO & Analytics at White Elm Collective
Rohan Patel

Head of SEO & Analytics

Rohan is a data wizard who translates complex analytics into actionable SEO insights. He believes in the power of organic growth and ethical practices to build lasting online authority.

Priya Sharma, Creative Content Lead at White Elm Collective
Priya Sharma

Creative Content Lead

Priya crafts compelling narratives that resonate with audiences and drive engagement. She champions human-first creativity, ensuring every piece of content has a purpose and a soul.

Our Journey: Growth Rings of Progress

Like an elm tree, we've grown stronger and more resilient with each passing year.

2019

White Elm Collective founded with a mission to demystify SEO for small businesses.

2020

2020

Expanded services to include comprehensive link-building and content marketing.

2021

Helped our 50th client achieve significant organic growth milestones.

2022

2022

Recognized as a Top Digital Marketing Agency in the UAE by the MENA Digital Awards.

2023

Launched our 'Rooted for Growth' initiative, planting a tree for every new project.

Present

Present

Continuing to help businesses branch out and achieve sustainable digital success.

Rooted for Growth Initiative

We believe in giving back to the roots that sustain us. For every new project we undertake, White Elm Collective plants a tree through our partnership with Goumbook's 'Give a Ghaf' tree planting initiative. It's our small way of contributing to a greener planet and nurturing growth beyond the digital landscape.